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Compare / Microsoft Azure vs Google Cloud

Microsoft Azure vs Google Cloud

Microsoft Azure and Google Cloud offer 10 of the 12 services in the site's service map. This page lines them up one service at a time, says where one has no equivalent and why, and shows what the example workloads cost on each at public on-demand list prices.

Service by service

Each row is one job in the example workloads. The service shown is the closest equivalent the map has chosen for that cloud; where there is none, the row says so and gives the reason. Equivalence is chosen carefully: services are compared only when they bill in comparable ways.

JobMicrosoft AzureGoogle Cloud
IoT device gatewayAzure IoT Hub (Standard tier)Not offered
Google retired Cloud IoT Core on 16 Aug 2023. The usual path now is a partner MQTT broker in front of Pub/Sub.
Event streamingAzure Event Hubs (Standard tier)Google Cloud Pub/Sub
Stream processingAzure Stream Analytics (Standard V2)Google Cloud Dataflow (streaming)
Time-series databaseAzure Data ExplorerGoogle Cloud Bigtable
Object storageAzure Blob Storage (Hot, LRS)Google Cloud Storage (Standard, regional)
General-purpose VMAzure Virtual Machines (Dsv5)Google Compute Engine (N2)
Edge runtimeAzure IoT EdgeNot offered
Google has no managed IoT edge runtime since IoT Core was retired. Google Distributed Cloud is a hardware offering for larger sites.
Managed PostgreSQLAzure Database for PostgreSQL Flexible Server (General Purpose)Cloud SQL for PostgreSQL (Enterprise)
HTTP load balancerAzure Application Gateway (Standard v2)Cloud Load Balancing (global external Application Load Balancer)
Internet data transferAzure bandwidth (Microsoft network routing)Google Cloud network egress (Premium Tier)
SQL on the data lakeAzure Synapse serverless SQL poolBigQuery (on-demand, external tables on Cloud Storage)
Batch data transformAzure Data Factory mapping data flows (General Purpose)Google Cloud Dataflow (batch)

Where they differ

  • Both offer a service for 10 of 12 jobs.
  • Microsoft Azure offers Azure IoT Hub (Standard tier) for "IoT device gateway"; Google Cloud has no equivalent in the map. Google retired Cloud IoT Core on 16 Aug 2023. The usual path now is a partner MQTT broker in front of Pub/Sub.
  • Microsoft Azure offers Azure IoT Edge for "Edge runtime"; Google Cloud has no equivalent in the map. Google has no managed IoT edge runtime since IoT Core was retired. Google Distributed Cloud is a hardware offering for larger sites.

Example workload totals

Monthly totals for the site's example factories, from the same calculation as the estimator, at Microsoft Azure and Google Cloud on-demand list prices in USD, as of 2 Nov 2026. A total is marked incomplete when a cloud lacks a service or a price for the workload; an incomplete total is partial, is not comparable, and is never called the lower one.

ExampleRegionMicrosoft AzureGoogle CloudLower complete total
Small factory: 100 devicesIndia (Mumbai / Pune)$931$771 (incomplete)Not comparable
Small factory: 100 devicesUS East (Virginia / S. Carolina)$922$671 (incomplete)Not comparable
Mid-size plant: 1,000 devicesIndia (Mumbai / Pune)$1,618$918 (incomplete)Not comparable
Mid-size plant: 1,000 devicesUS East (Virginia / S. Carolina)$1,436$800 (incomplete)Not comparable
Multi-site: 10,000 devicesIndia (Mumbai / Pune)$9,188$2,375 (incomplete)Not comparable
Multi-site: 10,000 devicesUS East (Virginia / S. Carolina)$8,825$2,091 (incomplete)Not comparable

Regions compared

  • India (Mumbai / Pune): Microsoft Azure centralindia, Google Cloud asia-south1.
  • US East (Virginia / S. Carolina): Microsoft Azure eastus, Google Cloud us-east1.

Price catalog

Microsoft Azure is not in the price catalog yet. Google Cloud is not in the catalog yet. Learn more on the Microsoft Azure and Google Cloud pages, or estimate your own workload.

Pair: azure-vs-gcp. How prices are read.